We’ve been messing with projection mapping these past two weeks. The idea is that you look at the wall mural from a spot right in front of our service desk (where most people stand to get help) and see a flat image, but as you move around you see how distorted it is. We put this up with removable masking tape. The lettering is still wonky, but the color logo bit seems to be pretty effective. I think it’d be better if planned from farther away so human stereoscopic vision and height variation is less of an issue.